1. Information We Collect

We collect the following types of personal information:

• Contact Information: Name, phone number, email address, and physical address when you place an order, sign up for SMS alerts, or contact us.

• Order Information: Details about your orders, preferences, and payment methods (processed securely through third-party payment processors).

• SMS Preferences: Your consent to receive SMS messages from us, including promotions, order updates, and alerts.

• Device & Usage Information: When you visit our website, we collect technical data such as IP address, browser type, and interactions with our website through cookies and analytics tools.

2. How We Use Your Information

We use your personal information for the following purposes:

• To fulfill and manage your orders, including providing updates via email and SMS.

• To communicate promotional offers, special discounts, and bakery updates (only with your consent).

• To enhance customer service and respond to your inquiries.

• To improve our website, products, and services through analytics and feedback.

• To comply with legal obligations and prevent fraudulent activity.

3. How We Share Your Information

We do not sell, rent, or share your personal information with third parties for their marketing purposes. However, we may share your information in the following limited circumstances:

• Service Providers: We work with third-party vendors (e.g., payment processors, shipping providers) who help us operate our business and provide services to you.

• Legal Compliance: If required by law or in response to a legal request, such as subpoenas or government inquiries.

• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transition.

4. SMS Consent & Opt-Out

• By opting into our SMS program, you consent to receive text messages from Tony’s Cake regarding promotions, order updates, and special offers.

• SMS consent is not shared with third parties for marketing purposes.

• You can opt out of SMS messages at any time by replying STOP to any message.

5. Your Choices & Rights

• Opting Out: You can opt out of marketing emails by clicking the "Unsubscribe" link in any email.

• Updating Information: You may request updates or corrections to your personal information by contacting us.

• Cookies & Tracking: You can manage your cookie preferences through your browser settings.

6. Security of Your Information

We implement industry-standard security measures to protect your personal data from unauthorized access, alteration, or disclosure. However, no method of transmission over the internet is 100% secure.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We encourage you to review this page periodically for any changes. The effective date will always be noted at the top.

8. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Tony’s Cake
[Insert Bakery Address]
[Insert Email Address]
[Insert Phone Number]

9. Accessibility

This Privacy Policy is accessible from all pages of our website, including in the footer and near any SMS consent forms.